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Social Return on Investment (SROI) Course
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Social Return on Investment (SROI) Course

In this interactive and hands-on session, we will take a closer look at what Social Return on Investment (SROI) is, why it is important to communicate, and how to begin formulating your own unique SROI message. SCHOLARSHIPS AVAILABLE!

 Export to Your Calendar 9/15/2020
When: Tuesday, September 15, 2020
1:00pm - 4:00pm
Where: Online Course
United States
Contact: Michael Barry


Online registration is available until: 9/15/2020
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Communicating Your Impact through Social Return on Investment

Dr. Anthony Evans, Staff Director & Senior Research Fellow at L. William Seidman Research Institute

 

As donors and funders become increasingly focused on evaluating their investments based on outcomes, not just inputs and outputs, it is critically important that nonprofits understand how to effectively calculate and communicate the social return on investment (SROI) of their programs.

When a nonprofit knows their outcomes (SROI), they can bring their storytelling to life AND their fundraising and grant writing to another level!

In this interactive and hands-on session, we will take a closer look at what Social Return on Investment (SROI) is, why it is important to communicate, and how to begin formulating your own unique SROI message.

Dr. Anthony Evans, Staff Director and Senior Research Fellow at L. William Seidman Research Institute, will provide an overview of the findings from the recently released 2018 study Beyond the Bottom Line: The Social and Economic Impact of Arizona Nonprofits, as well as take participants through a case study exemplifying how a local Arizona nonprofit measured their own SROI. Participants will then have the opportunity to break out into groups with other nonprofit leaders from similar cause areas to discuss and answer five key questions that can help identify SROI.

Attendees will be able to receive feedback on their findings from their small group sessions, as well as take away a few tools that will help them get started on developing and communicating their own unique SROI.

Upcoming Sessions:

Tuesday, September 15

  • Morning Session: 9AM - 12PM (register)
  • Afternoon Session: 1PM - 4PM (you are currently viewing this session, register at the top of the page)

Tuesday, October 6

  • Morning Session: 9AM - 12PM (register)
  • Afternoon Session: 1PM - 4PM (register)

Monday, November 9

  • Morning Session: 9AM - 12PM (register)
  • Afternoon Session: 1PM - 4PM (register)

 

Registration:

Cost: Members $29 / Non-Members - $59

Scholarships Available - Click HERE to see if your organization qualifies! It's easy!


Thank You To Our Sponsors!

          


More About Our Featured Facilitator:

Dr. Anthony Evans is the Staff Director and a Senior Research Fellow for the L. William Seidman Research Institute. His research and consulting interests lie in the areas of energy, nonprofits, and sport and leisure. Dr. Evans’ clients at Seidman have included Arizona Public Service (APS), Intel, the NCAA, Republic Services, Super Bowl XLIX, Waste Management, and Wells Fargo.

Prior to joining Seidman, Dr. Evans held several senior U.K. and European marketing roles in the private sector, including 18 months as Commercial Manager at Bangor City Football Club in the League of Wales. Dr.

Evans can also draw upon significant management experience from the entertainment world, leading and implementing European marketing strategies for such well-known brands as Thomas the Tank Engine, Bob the Builder, Barney, and Guinness World Records Dr. Evans received a B.A. in Philosophy from Kings College London (England); an M.A. in Sociology of Sport from the University of Leicester (England); and a Marketing Ph.D. from the University of Sheffield (England).


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